Visit Qatar has announced the upcoming launch of a new activation Al Ruwais the Maritime Heritage Festival taking place from March 18 to April 4 2026 Part of Qatars northern tourism development strategy the activation has been designed as a culturally authentic communitydriven and environmentally conscious experience celebrating the nations maritime heritage and coastal traditions.

In celebration of World Wildlife Day, specialist tour operator The Gambia Experience invites wildlife enthusiasts and nature lovers to explore the country's rich biodiversity. Just a six-hour flight from the UK and in the same time zone, this tiny but wildlife-rich West African country offers more than unspoiled beaches and year-round sunshine. A world-class destination for birders, The Gambia also provides excellent opportunities to witness exotic wildlife, lush landscapes, and unique flora, all within easy reach of popular coastal resorts.

Hard Rock International and long-time partner Coca-Cola are championing women in music with a 'Women Empower' content series and related activations throughout March as part of Hard Rock's annual International Women's Month celebrations.

Adalte, the leading technological interconnection platform for the package tour sector, confirms ahead of ITB Berlin that planning multi-day tours represents one of the industry’s most complex strategic challenges. Coordinating suppliers, managing sophisticated itineraries, and securing availability require significant time, involve operational risks, and can directly impact operators’ profitability. Adalte addresses this challenge by bringing operators and suppliers together within one professional B2B ecosystem. Its advanced technological platform, Community.Travel, enables the efficient management of any kind of tour and package including at least an accommodation, introducing an innovation without precedent in the sector.

OurAfrica.Travel is Africa's only digital trade show, and has, since its inception during the 2020 lockdown, been all about collaborations and partnerships in the spirit of Ubuntu – driven by a desire to support the greater good of the whole African tourism community in an affordable, inclusive way.

This year, the ITB Berlin Convention is focusing on political expertise: The age of polycrisis and the impact of global tensions on travel behaviour are the subject of a keynote speech by Joschka Fischer, former German Foreign Minister, who will highlight how the tourism industry can position and assert itself in a world of increasing political uncertainty. The other events at the convention will also offer first-hand international experience and insider knowledge in 17 themed tracks on four stages: Top executives from global companies – including Google, Microsoft, Expedia and this year's official Premium Partner of ITB Berlin and co-host of the ITB Berlin Convention, Airbnb – will provide practical information on current strategies and projects that will shape the world of travel in the long term.