The Bradenton Area on Florida’s West Coast has opened its newest luxury hotel, the Zota Beach Resort.

Formerly the Hilton Longboat Key, the $24 million property offers a secluded beachfront setting, stylish pool area, contemporary restaurant and a chic wine bar.

It has 187 guest rooms and suites.

Guest rooms are fresh, tranquil and inviting, to reflect the laidback elegance of Florida’s Gulf Coast.

The resort offers three types of views – resort, pool and beachfront.

All rooms come fully equipped with 50” flat screen TVs, refrigerators, safes and coffee makers.

Ideal for families, 30 suites include a separate bedroom and living room area with sleeper sofa.

Select suites offer additional luxuries including oversized balconies, writing desks, full kitchens and dining areas.

The palm tree lined pool deck offers guests pool side service, an infinity edge pool and a 21 – person hot tub.

Eight private cabanas are available for daily rentals.

The cabanas feature an outdoor living-room complete with lounge furniture, refrigerators and a respite from the sun.

Viento Kitchen & Bar provides guests with an open-air lounge featuring hand-crafted cocktails.

Open for breakfast, lunch and dinner, the culinary concept, ‘Floribbean’, is influenced by Florida, Caribbean and Mediterranean cooking techniques and flavours.

Situated along the powder soft beaches and turquoise waters of the unspoiled Longboat Key, Zota beach Resort is located to nearby attractions including, museums, shopping and outdoor activities such as golf, fishing charters, art galleries and botanical gardens.