Virgin America is planning to launch flights from San Francisco International Airport (SFO) to Puerto Vallarta International Airport (PVR) in Mexico.

Virgin America files today with the U.S. Department of Transportation for the authority to fly to PVR and subject to approval from both the U.S. DOT and the Mexican government, the airline plans to begin flying to Puerto Vallarta this winter. The announcement of the Company’s third U.S. – Mexico route comes as the low-fare airline has expanded service to Dallas-Fort Worth, Los Cabos, Cancun and Chicago in the past eight months alone.

“We’ve seen a strong demand for travel to our Mexican destinations and we’re looking forward to giving our flyers another world-class leisure option,” said Virgin America President and CEO David Cush. “We’re proud to be growing and offering travelers a very unique flight experience at a time when most airlines are shrinking their schedules and reducing the amenities provided to flyers.”

With top-notch guest service, beautiful design and a host of high-tech amenities, Virgin America has captured a list of industry best-in-class awards in only four years of operation. The airline offers unrivalled value with low fares and innovative features like touch-screen personal seatback entertainment, power outlets at every seat, fleetwide WiFi, mood-lit cabins and custom-designed leather seating with a deeper and more comfortable pitch. The Red™ in-flight entertainment platform offers 30 films, live and premium TV, interactive Google Maps, music videos, videogames, seat-to-seat chat, a 3000 MP3 library, a first-of-its-kind digital Shop section and an on-demand menu — so guests can order a cocktail or meal from their seatback any time during a flight.

Virgin America has captured a string of industry best-in-class awards, including “Best Domestic Airline” in Conde Nast Traveler’s 2008, 2009 and 2010 Readers’ Choice Awards, best-in-class in the 2008, 2009 and 2010 Zagat Global Airline survey and recently won “Best Domestic Airline” in Travel + Leisure’s World’s Best Awards for the fourth consecutive year. Earlier this year, the airline also took top honors for “Passenger Service” in Air Transport World’s Industry Achievement Awards and “Best Low-Cost Service” and “Best Staff Service” among North American competitors in the 2011 World Airline Awards.

Since its launch in August 2007, Virgin America has created 2000 new jobs and grown to serve multiple destinations across North America. As one of the few growing U.S. airlines, Virgin America continues to expand its fleet, growing from its current 39 aircraft to a projected fleet of 52 aircraft by mid-2012. The airline will add 500 new jobs on annual basis and expand to two-to-three new destinations per year over the next several years.

Virgin America flies to San Francisco, Los Angeles, New York, Washington D.C., Seattle, Las Vegas, San Diego, Boston, Fort Lauderdale, Orlando, Dallas-Fort Worth, Los Cabos, Cancun and Chicago.

City.Mobi

Also in Mexico today, City.Mobi is celebrating the success of its new guide to Mexico City.

City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.

However, each city retains its own mobile identity via a dedicated domain. Already on offer are Brussels.Mobi, Paris.Mobi, Sanfrancisco.Mobi and Sydney.Mobi.

MexicoCity.mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.

Most entries are also linked to websites where users can quickly access more detailed information if needed.

Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.

City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.