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New appointment for Viceroy Hotel Group

New appointment for Viceroy Hotel Group

Viceroy Hotel Group has appointed Kristie Goshow as the Senior Vice President of Commercial, effective since November 18, 2013. With over 18 years of sales and marketing experience, Goshow is an industry thought leader with an extensive background in airline, hospitality and travel technology.

In her newly created role, Goshow oversees the sales, brand, ecommerce and revenue disciplines responsible for driving Viceroy Hotel Group’s commercial success. Previously, Goshow served as the Vice President of Marketing at Sabre Hospitality Solutions, where she led the global marketing team in all aspects of product marketing customer communications and sales enablement.

“Kristie has an innovative outlook on hospitality and a commitment to customer engagement,” said Bill Walshe, CEO of Viceroy Hotel Group. “Her understanding of the increasing convergence between sales teams, marketing, revenue and ecommerce will ensure that we are selling the way our customers want to buy.”

As the former chief opportunity officer of Smart Thynking FZE, Goshow successfully launched Dubai’s first food and beverage distribution solution for hoteliers and restaurateurs. She spent an additional six years in Dubai leading the distribution, e-commerce and business innovation functions for luxury hospitality brand Jumeirah Group. Goshow began her career in marketing and corporate sales for such notable companies as Virgin Atlantic, Scandinavian Airlines, Le Meridien Hotels and Pegasus Solutions.

Goshow has served on the board of the Hotel Electronic Distribution Networking Association (HEDNA), held a seat on the Travolution Advisory board and performed the role of secretary for the Hospitality Sales and Marketing Association International UAE Chapter (HSMAI). She currently serves as a member of the Steering Committee for Viceroy Hotel Group.


A published author and regular speaker at industry conferences, seminars and events, Goshow is a graduate of the former University of North London.