Leading vehicle rental provider, National Car Rental, will be demonstrating its focus on corporate travellers at this year’s World Travel Market with a range of exciting new initiatives.

The car rental giant has revealed it seeks to address both the cost and convenience needs of the business travel market. 

Answering growing corporate demand for more environmentally friendly travel solutions will also be addressed by National along with news of new locations around the Globe.

“While a big part of the focus for WTM is on the leisure traveller, we know that there is also good representation from business travel agents and travel managers” explained Mark Lister, regional director, EMEA franchising & corporate accounts for National Car Rental. 

“We will therefore be talking about a number of initiatives that have been developed to make it even easier for corporate travellers and their travel managers use vehicle rental to meet their needs.”

“Car rental is often the ‘poor relation’ to flights, airports and hotels but, of course, is the critical connection to those services” added Lister.

“So our continued goal is to make the entire rental experience for businesses as streamlined and cost-effective as possible and we look forward to meeting with business travel agents and travel managers at WTM 2011.”

World Travel Market takes place from November 7th-10th at Excel exhibition centre in London.