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Marriott’s The Immersive Christmas Experience, ice!™, Expands to Eight Resorts with New Themes

Marriott’s The Immersive Christmas Experience, ice!™, Expands to Eight Resorts with New Themes

This holiday season, ice!™ the signature frozen Christmas attraction created by Gaylord Hotels, expands to eight destination resorts across the U.S., debuting at Gaylord Pacific Resort in Chula Vista, Calif. and JW Marriott Phoenix Desert Ridge Resort in Phoenix, Ariz., while returning to JW Marriott San Antonio Hill Country Resort in San Antonio, Texas and Gaylord Hotels nationwide. The signature resort experience will also introduce three brand-new themes; Harry Potter™, Home Alone™ and Disney Tim Burton’s The Nightmare Before Christmas™. Beginning today, guests can book special early bird packages or purchase tickets by visiting SoMuchChristmas.com.

“We are excited to bring our signature Christmas attraction, ice!, to Arizona and California,” said Johann Krieger, regional vice president of Marriott International. “Having welcomed tens of millions of guests over the years, this beloved holiday tradition continues to capture the spirit of the season, and we are proud to introduce our largest footprint to date, giving even more families the opportunity to experience how our resorts create extraordinary holiday memories.”

The story-driven Christmas experience features more than two million pounds of hand-carved ice sculptures brought to life as vivid, floor-to-ceiling scenes starring fan-favorite characters from cherished holiday classics. Inspired by the world-renowned Harbin Ice Festival in China, ice! is created by more than 300 expert artisans from Harbin, who spend approximately 40 days using techniques passed down through generations to hand carve 60,000 ice blocks.

Each exclusive theme unfolds across more than 10 immersive scenes, featuring two-story ice slides, awe-inspiring passageways and photo-worthy moments the entire family can enjoy. Kept at a brisk 9 degrees Fahrenheit to preserve the intricate detail, the attraction ensures guests stay warm in its signature blue parkas.

Starting this November, eight beloved holiday stories will be offered at resorts nationwide:

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Debut Locations

ice! featuring “A Charlie Brown Christmas” at Gaylord Pacific Resort in Chula Vista, Calif. from Nov. 20, 2026 to Jan. 3, 2027
ice! featuring New Line Cinema’s Elf™ at JW Marriott Phoenix Desert Ridge Resort in Phoenix, Ariz. from Nov. 18, 2026 to Jan. 3, 2026
New Themes

ice! featuring Home Alone™ at Gaylord Opryland Resort in Nashville, Tenn. from Nov. 6, 2026 to Jan. 2, 2027
ice! featuring Disney Tim Burton’s The Nightmare Before Christmas™ at Gaylord Rockies Resort in Aurora, Colo. from Nov. 20, 2026 to Jan. 3, 2027
ice! featuring Harry Potter™ at Gaylord Texan Resort on Lake Grapevine, Texas from Nov. 13, 2026 to Jan. 3, 2027
Returning Locations and Themes

ice! featuring Dr. Seuss’s How the Grinch Stole Christmas! at Gaylord National Resort in National Harbor, Md. from Nov. 14, 2026 to Jan. 3, 2027
ice! featuring The Polar Express™ at Gaylord Palms Resort in Kissimmee, Fla. from Nov. 13, 2026 to Jan. 3, 2027
ice! featuring Rudolph the Red-Nosed Reindeer™ at JW Marriott San Antonio Hill Country Resort in San Antonio, Texas from Nov. 23, 2026 to Jan. 3, 2027
Beyond the marquee attraction, ice!, guests can also enjoy So Much Christmas with an over-the-top lineup of classic and original experiences designed to create the ultimate holiday getaway. Each resort transforms into a true winter wonderland with millions of twinkling lights, towering Christmas trees and elaborate festive décor. Highlights include themed character dining, ice tubing adventures, interactive scavenger hunts, live stage performances, pop-up Christmas villages and cherished photo opportunities with Santa.

To explore the full lineup of holiday experiences, book overnight packages and purchase tickets, visit SoMuchChristmas.com. Offerings vary by resort. Terms, conditions and blackout dates apply.