The second phase of Kelkoo Travel’s relaunch has been unveiled with the release of its flight website in the UK, which comes within just four months after the introduction of its hotel pages. The new-look flight site offers an easy-to-use search function enabling visitors to access deals quickly from around 130 airlines. The rapid development timeframe for flights was achieved using the platform for innovation initially created for the hotel beta pages that launched in September 2011.
By incorporating feedback from users of the hotel section of the website, the flight offering now includes enhanced user-friendly functions such as ‘merchant grouping’. This means that users are shown just the best offer from each merchant, giving them the option to click to see more deals from individual merchants if they wish. Search filters that have been incorporated include price, duration, take-off times and airlines. The next steps for the flight site will see it released in the French and Norwegian markets, before being introduced on Kelkoo’s other European sites.
Whilst the development of the flights site has been ongoing, other progress includes the move of Kelkoo’s hotel pages from beta to the actual Kelkoo site in the UK, France and Italy. Hotels beta has been launched in the Netherlands, Sweden and Denmark, whilst Spain and Germany will be unveiled within the coming weeks.
Chris Nixon, Managing Director of Kelkoo Travel comments: “We’re working to an incredibly tight schedule to complete our travel offering and the launch of our flight pages highlights our ongoing commitment to grow Kelkoo Travel across Europe. The next rebuild developments to Kelkoo Travel will see the ‘car hire’ and ‘holiday’ pages of the website go live in the coming months.
“To further boost merchant presence across Europe and ensure we’re offering users as much choice as possible, we have a multi-lingual travel team in place that covers our pan-European market.”
Kelkoo is currently one of Europe’s largest e-commerce websites. As one of the pioneers in shopping comparison, it is one of the most well-recognised brands in the industry, and is looking to build on this through strengthening its travel proposition and ensuring customer needs are placed at the core of its product offering. Kelkoo’s travel category offers great value and a large choice of destinations, comparing over 120,000 flight routes to 2,500 worldwide destinations with up to 130 different airlines. Kelkoo Travel also compares more than 195,000 hotels across over 10,000 locations around the world so users can find cheap prices on anything from short breaks, hotels, cheap flights, and car hire, to travel equipment.