Hilton Introduces innovative new experiences for guests across iconic Italian destinations
Making Moments is a new concept launched by Hilton hotels in Italy to offer innovative new experiences to guests, inspired by their iconic locations. Following a successful launch earlier this year, the campaign has now been developed further to include new hotel experiences with a sustainable focus designed to educate, entertain, and delight.
Making Moments has been specifically designed for the Italian market and is now available in some of Italy’s most beautiful cities: the Rome Cavalieri, A Waldorf Astoria Hotel, the Aleph Rome Hotel, Curio Collection by Hilton, Hilton Milan, Hilton Lake Como, Hilton Molino Stucky Venice, Hilton Sorrento Palace, Hilton Rome Airport and the recently opened, Hilton Rome EUR La Lama. Each hotel interprets and customises the concept according to its own specificity.
Making Moments consists of five categories including: the classic Banquet Royale, with dinner and entertainment to engage and amaze a large audience, the more intimate My Dinner Party, to create an intimate and relaxed atmosphere among friends or family. As well as the bubbly Mix & Mingle, with an informal service and a selection of canapes, bubbles and innovative cocktails, the varied Street Food Festival, a gastronomic journey in which different food stations offer a selection of dishes from all over the world and, finally, the interactive Live Stations, where the chefs are the star of the show in the live preparation and personalisation of dishes.
The eight hotels have developed several different Making Moments experiences unique to each property and here are some of the top events highlighted below.
Rome Cavalieri, A Waldorf Astoria Hotel, invites guests to immerse themselves in the world of beekeeping for Mix & Mingle, constructing beehives to donate to local communities. The experiences include a reception featuring honey-based products, honey-infused beverages, and mouth-watering canapes as well as bee-themed gifts including ‘bee-kind’ hoodies and t-shirts and locally sourced organic honey. For corporate meetings and events, another new experience, Sustainable Goodness means teams can cycle using a pedal bike to blend their own smoothies, offering a fun and alternative take on a coffee break.
The Aleph Rome Hotel offers Sip & Sustain for their Live Stations experiences where guests can indulge in the delicious ‘Golden Sunset’ cocktail at the hotel that features Flor De Cana, an eco-friendly rum. This Carbon Neutral and Fairtrade certified spirit is crafted using 100% renewable energy and the cocktail also includes a secret honey and coffee ingredient.
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The exclusive Pesto Cooking Class at Hilton Milan’s terrace greenhouse for the Mix & Mingle event, guided by the expert hotel Chef, includes a hands-on experience where participants can pluck aromatic basil straight from the greenhouse, before learning how to craft the perfect pesto sauce. The experience will finish with an aperitivo on the Hilton Milan terrace and pesto-infused culinary delights.
At Hilton Lake Como, for Mix & Mingle, in a one-hour masterclass called The Art of (Im)perfection, led by the hotel’s expert bartenders, travellers can learn the magic of using smoke and dry ice when creating a cocktail. The hotel’s signature ‘Imperfect’ mocktail supports breast cancer awareness and prevention and is made with raspberries, blackberries, ginger extract, lemon, and soda.
In Venice, the Hilton Molino Stucky has introduced the new Mix & Mingle experience safeguarding a historical treasure. This team-building activity allows guests to work with volunteers on Lazzaretto Nuovo island, located in the northern part of the Venice Laguna. Through participation, guests of Hilton Molino Stucky directly help protect this unique conservation area by maintaining the gardens, protecting biodiversity and exploring the historical eco-museum.
At Hilton Rome Airport, the Mix & Mingle allows guests to make a small but important contribution towards preserving the planet with a beach cleaning activity along the Roman coastline to remove plastic and other rubbish. The beach cleans offer a fun-filled day whilst doing something worthwhile for the environment. The day will end with an aperitivo or picnic as the sun sets over the ocean.
At Hilton Rome EUR La Lama, the hotel offers a trip to Castelli Romani for their Live Stations experience. Located just outside of Rome, Castelli Romani is renowned for its historical landscape and food and wine, from Genzano bread to Ariccia roast pig and Velletri artichoke. Participants can savour the traditional specialities prepared fresh on site as well as a heavenly chocolate fountain.
With breathtaking views over Sorrento and the Bay of Naples, Hilton Sorrento Palace offers a new Mix & Mingle experience called Scents of Sustainability where travellers can join mixologists in creating signature sustainable cocktails using fruits from the hotel’s citrus garden.
Making Moments is a Hilton initiative that brings to the stage a new concept of original entertainment combined with high quality gastronomic offerings, developed in different formats where socialisation and sharing are the basis of a unique experience.