evolution helps hoteliers overcome the complexity of online rate distribution, offering a complete online solution – a single comprehensive platform including a Global Distribution System (GDS), Internet Distribution System (IDS), booking engine, channel manager, demand manager, reporting and now, a digital marketing system (DMS).

The newest component in the evolution platform, the evolution DMS powered by buuteeq enables hotels to create attractive, engaging hotel websites optimised for the web, mobile devices and Facebook. Sites are designed to industry best practices to ensure maximum conversions and SEO optimised to ensure prominent placement in major search engines.

“Partnering with buuteeq lets us bring an important and proven component to hotels,” said evolution CEO Peter Gould. “With this integrated DMS, hotels have just one point of contact for all of their web, social media and mobile marketing channels. It works fluidly within the platform to enable hotels to not only make their inventory available, but also to market and promote it – across all channels simultaneously.”

“In evolution by Great Hotels of the World we have a wonderful partner with expertise and unmatched reach in Europe,” said buuteeq Co-founder and VP of Global Sales and Marketing Adam Brownstein. “We share the mission of simplifying tools and processes for hotels so they can thrive in the digital world.”