Formule 1 has introduced its new “Cocoon” room concept into Australia, with F1 hotels in Canberra, Campbelltown and Wentworthville the first to showcase the new rooms. F1 Campbelltown was the very first Formule 1 in Australia, and its refurbishment is well timed as Accor celebrates its 20th anniversary this month.
The Cocoon Room provides a more stylish, more restful room with soft colours, rounded edges and soothing lighting, as well as extra storage space. With wood-look floors, flat screen TVs with extra channels, internet connections and a strong focus on sustainability, the Cocoon Room won Best Interior Design at the European Hotels Design Awards and represents a real metamorphosis for the brand, which was first introduced in 1984.
The new rooms have strong environmental credentials, with water-efficient showers and toilets, recyclable materials used throughout and energy efficient lighting.
“The Formule 1 brand really revolutionised budget travel by offering ensuite rooms that could comfortably sleep one, two or three people at an affordable price,” said Simon McGrath, Vice President Accor Australia. “The introduction of the Cocoon Room concept is another revolution for the brand and highlights how much the brand has upgraded to meet the increasingly sophisticated needs of today’s travellers.
“With these new rooms, we believe Formule 1 offers the best value for money sleep in the market.”
The Cocoon Rooms will be rolled out to all 20 Formule 1 hotels in Australia over the next few years.
Popular with families, sporting groups and couples on a budget, Formule 1 hotels cost less so you can spend more on the attractions, restaurants or events in your destination. They are typically located near airports or key transport hubs and increasingly in major cities, with more than 80 hotels across five continents including Australia, Brazil, Indonesia, Japan and South Africa. In Europe, the Formule 1 brand concept comes under the ETAP brand which includes a network of 420 hotels.
Also in Australia today, City.Mobi is celebrating the success of its new guide to Canberra.
City.Mobi offers the most comprehensive mobile travel guides available, with over 800 cities in 200 countries listed. Each is developed by the City.Mobi team to combine into a single global travel directory.
Canberra.mobi is the latest in this illustrious line up, offering click to call functionality – which means no scribbling down telephone numbers.
Most entries are also linked to websites where users can quickly access more detailed information if needed.
Other key features include information on accommodation, restaurants, attractions, entertainment, nightlife, shopping, and transport.
City.Mobi guides include user reviews and traveller utilities such as a translation guide, currency converter, news and local weather guide.