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Ed Sheeran’s New Christmas Single Shines a Spotlight on Southwold, Suffolk

Ed Sheeran’s New Christmas Single Shines a Spotlight on Southwold, Suffolk

Suffolk is once again on the map, thanks to global superstar Ed Sheeran, whose latest Christmas single and accompanying music video showcases the stunning coastal charm of Southwold. The video, which explores themes of love, loneliness, and togetherness, ties in with the upcoming Netflix animated film That Christmas, premiering on 4th December.

That Christmas, based on a series of books by Richard Curtis, is set in the fictional town of Wellington-on-Sea, inspired in no small part by Southwold and neighbouring Walberswick. The music video brings this connection to life, capturing the beauty of Southwold’s streets, iconic lighthouse, and coastal vistas.

In the video, Ed Sheeran delivers a heartfelt performance that perfectly complements the festive themes of the film, which centres on love and family during the holiday season. Southwold’s unique charm sets the scene, making it a character in its own right, blending seamlessly with the story’s warm, Christmassy feel.

The video has already received significant attention online, putting Suffolk in the spotlight for fans worldwide. For locals, it’s a proud moment to see the area celebrated by one of the UK’s most beloved artists.

Ed Sheeran’s Christmas single is now available to stream, with the music video accessible on YouTube: https://youtu.be/nBCkXe3ZfoI.

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As Suffolk’s official tourism organisation, Visit Suffolk encourages fans of the video and the upcoming film to explore the real-life inspiration behind Wellington-on-Sea. Southwold and Walberswick are perfect for a festive day out or a cosy winter escape, with plenty of welcoming pubs, independent shops, and breathtaking coastal walks.

For more information about Southwold, Walberswick, and Suffolk’s stunning coastline, visit https://www.visitsuffolk.com/