Amadeus has announced Mieke De Schepper has been appointed to lead Travel Channels’ Online Travel segment, effective immediately. 

De Schepper comes from Egencia, the travel management company of Expedia Group, where she held the role chief commercial officer and brings more than 17 years of experience in managing business-to-consumer and business-to-business organisations.

Previously De Schepper was the vice president of Expedia Group’s Lodging Partner Solutions in Asia Pacific, responsible for building and managing the hotel relationships in the region.

Prior to Expedia Group, she spent ten years with Phillips Electronics having held various global, regional and local leadership roles in product, marketing and sales.

In her new role, De Schepper will be committed to helping online travel agencies, travel media companies and travel start-ups grow their businesses and position Amadeus as the partner of choice in online travel.

As part of Amadeus’ Travel Channels business, De Schepper will report to Decius Valmorbida.

Having lived and worked across the globe including Asia Pacific for the last 14 years, De Schepper will also assume the regional leadership role and will continue to be based in Singapore.

De Schepper said: “Online travel companies face the constant challenge to reinvent themselves in order to maintain their relevance.

“I am thrilled to join Amadeus to help these companies thrive in such a fast paced and demanding marketplace.

“And there is no better place to do it than from APAC where much of today’s global technology trends are defined and redefined by savvy consumers at breakneck speed.”