Yahoo! Link @ Sheraton debuts
Yahoo! and Sheraton Hotels & Resortsare forming a strategic relationship to keep Sheraton guests connected in comfort while on the road.
Yahoo! Link @ Sheraton is debuting at the Sheraton San Diego Hotel & Marina and Sheraton Boston, and at the Sheraton New York Hotel & Towers and Sheraton Stamford in Connecticut.
Yahoo! Link @ Sheraton aims to offer a unique and convenient online experience that enables guests to surf the Internet, email loved ones, review local favorite attractions and even print up boarding passes.
Customized features include free Wi-Fi and broadband Internet-enabled lounge installations in Sheraton hotel lobbies and a co-branded, locally-tailored portal website available on computers in the lounge areas and in guestrooms. Also available exclusively for Sheraton guests is a premium service bundle that includes a 30-day free trial of several of Yahoo!‘s most popular services including Yahoo! Music, Yahoo! Mail Plus, Yahoo! All Star Games, Yahoo! Finance Tracker and Yahoo! Briefcase.
Cammie Dunaway, chief marketing officer at Yahoo!, Inc. commented: “This pilot program is part of Yahoo!‘s ongoing effort to extend our brand beyond the desktop, bringing information and content to users anywhere, at any time.”
“At Sheraton Hotels we provide our guests with a sense of community, helping them connect to what is important to them. In the Yahoo! Link @ Sheraton guests will find a warm, comfortable environment where they can catch up on work, email their family and friends or just sit back and relax,” said Javier Benito, executive vice president and chief marketing officer for Starwood Hotels & Resorts.