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Boutique takes on giants

According to Boutique Hotels & Resorts, World Travel Market London 2005 allows their genuine boutique hotel members from around the world to compete with the global hotel giants. Thirty-seven hotel owner and operator members of Boutique Hotels & Resorts International will participate at this year’s World Travel Market London to pursue and attract the business from the thousands of worldwide professional travel planners in attendance.

“World Travel Market London offers a level playing field for all hotel segments to meet and build relationships with the large audience of global industry professionals. Boutique member hotels look forward to this event and the good spirited competition of being on the same floor as the big hotel chains with the travel planners” Said John Sears, Boutique’s Executive Vice President World Wide Marketing.
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