GOL Linhas Aereas
Inteligentes, Brazil’s low-fare, low-cost airline,
will begin operating direct flights from Porto Alegre in the state of Rio
Grande do Sul (10.2 million inhabitants) and Florianopolis in the state of
Santa Catarina (5.5 million inhabitants) to Buenos Aires, Argentina, on
September 16, 2005. The Company decided to offer these new routes in order to
meet customer demand in the southern region of Brazil for travel to Buenos
Aires.GOL’s flights to Buenos Aires, its first international destination, have
been very successful since they began eight months ago, as shown by a recent
customer satisfaction study. The survey, which was completed by passengers on
flights to and from Buenos Aires between April and July of this year, revealed
that 83 percent of the Argentine passengers were “very satisfied” or
“satisfied” with the airline. The results also showed the public’s loyalty to
the brand, with more than 92 percent of respondents saying they would fly GOL
again and 89 percent of respondents saying they would “definitely” recommend
GOL’s services to friends and family.
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