Singapore Airlines is introducing live TV on its international flights. This exciting and new infotainment option follows the launch of Connexion by Boeing, an inflight wireless broadband service, that provides customers in all three classes with real-time, high-speed and secure internet connectivity in March this year.
With this enhanced service, customers with wireless-enabled laptops can now send and receive emails, connect real-time with their corporate virtual private network and link up to top international news networks and watch live television from their laptops. Customers need not pay extra for live TV, other than that for Connexion by Boeing.
“With the introduction of broadband internet and now, live international TV, we bring the real-time environment into the cabin and to our customers. Customers can now stay connected with their corporate networks, engage in instant messaging with their loved ones, share photos of their trips with friends, as well as tune in to live news and sports events, just as they would on the ground. We are pushing this technology even further and come 2006, we will extend live television to customers’ individual seat-back screens. Our customers will never have to miss important groundbreaking developments or their favourite sporting events when they fly on Singapore Airlines,” said Mr. Yap Kim Wah, Singapore Airlines’ Senior Vice President Product and Services.
The four international channels to be beamed live are BBC World, EuroNews, Eurosportnews and CNBC.
In celebration of the launch of live television onboard, Singapore Airlines is offering customers two weeks of complimentary use of Connexion by Boeing from 20 July to 3 August 2005. Thereafter, normal charges will apply. All SIA’s customers need to do is to bring a wireless-enabled laptop on board to enjoy the convenience of inflight internet connectivity.
Connexion by Boeing and live television on Singapore Airlines is currently available on services between Singapore and London and will later be introduced to selected long haul flights.