Shangri-La Introduces Rate Guarantee
a href=“http://www.shangri-la.com” target=“_top”>Shangri-La Hotels and Resorts will introduce the online “best rate guarantee” on the group’s website
www.shangri-la.com, starting June 2005.Shangri-La guarantees its customers that no other website will be able to
offer a better room rate at any Shangri-La hotel or resort than the rate
available via the generic www.shangri-la.com website. Should an online
booker find a lower room rate elsewhere within 24 hours of making a
reservation online, the hotel will not only match the lower rate but apply
a further 10% discount. (Additional terms and conditions apply).
“We not only want to make our website one of the easiest avenues for making
reservations at Shangri-La hotels and resorts, we want our customers to
know that they will receive the best rate available,” said Martin F.
Waechter, chief marketing officer. The revamped Shangri-La website not
only features improved content and site navigation but, in a first for an
Asia-based hotel company, a dynamic packaging element - “Shangri-La
Vacations”. Online customers can customise and choose from travel services
such as flights, car rentals, destination activities and accommodation
packages all in one convenient online location. Complete terms and
conditions for online booking are available on www.shangri-la.com.