San Diego CVB Selects NMG
The San Diego Convention & Visitors
Bureau announced today that it has selected the Online Destination
Business System (DBS) from New Media Gateway (NMG) to drive and manage its
travel leisure and meeting and convention business. “There are many reasons why our evaluation team decided to work with NMG
and deploy their Online Destination Business System,” stated Colin Black,
Executive Director of Information Technology, SDCVB. “However, to put it
simply and plainly, these guys—and the system—get it!”
According to Black, the following three elements were key factors in
SDCVB’s final decision to move forward with NMG and its innovative Online
Destination Business System:
* DBS adapts on the fly and is built on a proprietary, scalable web
platform. As SDCVB’s technology needs change and grow, the Bureau sought a
product that could easily integrate and operate with other systems. * DBS
was built with San Diego in mind. NMG has three former CVB executive
directors on staff who understand the day-to-day challenges of a CVB,
specifically in marketing and selling a destination. Most impressive is
the acceleration of a RFP response time from days to minutes. * DBS puts
all SDCVB staff on the same page-literally. All of the Bureau’s sales,
marketing and operational programs and departments tie into a single
system that is accessed through a password-protected Web site. Staff is
able to log in from anywhere in the world and manage accounts, contacts,
sales and services.
“It’s widely known in the hospitality industry that San Diego is one of
the most progressive-thinking organizations,” states Dave Whitney,
President, NMG’s Hospitality Division and former CEO of the Dallas
Convention & Visitors Bureau. “We’re thrilled about working with San
Diego, and their selecting NMG speaks loudly that our solutions rank tops
in the industry.”
In addition to deploying the Online Destination Business System, San Diego
is also using NMG’s patent-pending E-Mail Marketing System. Benefits of
using this system include the ability to create and send interactive
presentations and proposals, track user responses, and focus energies with
the right targets to close deals faster.
ADVERTISEMENT
NMG will also deploy its full compliment of Web Site power tools that
fully integrate with the DBS to empower the SDCVB Web site.
——-