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Lexington Services Introduces New Booking Engine Technology

Lexington Services has announced it is expanding its reservation booking services with the introduction of a new Internet package-booking engine for hotel websites. Package Select is a revenue-boosting booking engine with advanced packaging capability that allows on-line hotel shoppers to book property amenities and services, like spa treatments, tennis lessons, meals, or purchase event tickets or third-party activity reservations, quickly and conveniently as they make their hotel reservations. Lexington Services is the first company to offer this advanced hotel website package-reservation capability.

“With Package Select hotels can offer the same reservation services as the major merchant websites,” said Lexington Services President, Kelly Blake. “Lexington’s focus is driving profitability for its clients, and our new package booking engine gives hotels the ability to build and control alliances with local restaurants, sports venues and other business and sell their services on their website with guest rooms. Properties using this kind of package strategy see a dramatic increase in their RevPAR.”

Package Select goes beyond other website booking functionality that limits shoppers to reserving guest rooms. With attractive web page design, Package Select allows hotels to boost RevPAR by marketing and selling amenities and services to guests before they arrive on property, and does this over the Internet from a property’s own site. Guests can choose from a variety of add-on services to create their own business trip package or vacation when they book their room, and Package Select can display individual prices for each added service, or bundle pricing to show only the total package rate.

Lexington Services’ new website booking engine gives shoppers online tools to build their perfect package on fewer screens for better service and more convenience. Hotels using Package Select will take advantage of the latest Flash Macromedia technology to make their sites easier to use by requiring the least number of clicks-to-book to ensure they convert more lookers to bookers. For hotels that want greater flexibility, Package Select may also be used as a traditional room-only booking engine that employs the latest in technology design and capability.