Arabian Travel Market has boosted its executive team with a new portfolio head of marketing, who has a wealth of travel industry experience.
Jeannette Gilbert joins from her role as head of marketing at Fastjet, the rapidly growing new low-cost airline in Africa.
She has also previously worked at Celebrity Cruises and will run marketing across all events in the World Travel Market portfolio including; WTM London, ATM, WTM Latin America and WTM Africa.
Gilbert said: “I am delighted to join such a respected, well-known global brand, and to work with a team of seasoned travel industry professionals.
“It’s an exciting time to come on board, as the WTM Portfolio is set to smash last year’s achievement of $7 billion worldwide industry deals.
“There were impressive rises in visitor numbers at recent 2017 events: WTM Latin America, WTM Africa and Arabian Travel Market.
“I look forward to helping WTM London maintain that momentum.
“WTM London generated a record £2.8 billion in industry deals last November and this year it looks set to break yet more records.”
Gilbert joins a team of accomplished travel industry veterans, and her expertise will further cement the wealth of travel trade knowledge and experience in the WTM portfolio and parent company Reed Travel Exhibitions.
WTM London, senior director, Simon Press, added: “I am very pleased to welcome Jeannette to our team.
“An executive of her calibre will be a great asset as the WTM events around the world go from strength to strength.
“We pride ourselves on having highly regarded experts in each department and she has a very impressive marketing background.
“We also have strength in depth when it comes to travel industry experience and networks, which means we have unrivalled expertise and connections in our sector.”