Adara vice president, Europe, Tobias Wessels, left, celebrates with Gillian Lawless of IDA Ireland

Adara Global, a digital marketing company in the big data space, has opened its first Europe, Middle East & Africa headquarters in Dublin.

The decision will create 30 new jobs over a two year span.

The new HQ will be responsible for ad operations, key account management and finance. 

The Irish government, through IDA Ireland, worked closely with the company to attract this investment to Ireland. 

Take a look at the Breaking Travel News interview with Adara vice president, Europe, Tobias Wessels, here.