Virgin America has launched a new program via email tonight that offers members of Elevate, Virgin’s Frequent Flyer program, 20% off their next flight. The 20% off offer isn’t new - Virgin has been sending these out like candy over the last year.

What is new is that there is (finally) something in it for the email recipient who forwards the 20% offer to friends, facebooks (is that a verb?) it or blogs about it. (Yes, guilty.)

VA is offering a free round trip for members who pass it on and get 10 friends, accomplices, vagabonds, really anyone, to book a ticket. Not a bad deal for all concerned - 20% for the hangers-on and a free ticket if enough “friends” actually book some tickets.

So, have at it. And if you want to be my friend and save 20% on Virgin America, click here  and enjoy.