AFerry has once again been recognised as the World’s Leading Ferry Website at the World Travel Awards – the sixth consecutive year the organisation has taken the title.

Emphasising its global leadership of the industry, AFerry was also a key supporter of National Ferry Fortnight - the annual focus on all things ferry-related - which this year took place in May.

Last year saw even more growth for Aferry.co.uk with the market up 16 per cent over 2015, continuing the improvement in the recent past, despite Brexit and recent exchange rate wobbles. 

Much of this improvement has had to do with Aferry’s investment in new and revised technology and improved customer service focus.

This year has seen an upgraded website go live, with many new and enhanced features designed to helped conversion grow again.

A new online messaging system, through the ‘My Account’ facility, has been added, that allows customers to amend or cancel a booking or just send a query to the skilled customer service team, which has improved loyalty.

The past year has also seen an expansion in the number of routes on offer on the site, increasing to over 2,000 using over 150 different operators worldwide enabling ferry travel to be booked from Japan to Scandinavia, America to Australasia or simply to France or Ireland. 

The upgraded AFerry app has also improved usability. 

Last year saw 600,000 downloads and the achievement of a four star rating - and it’s just got even better. 

The new 2017 version has the ability to remember the user so there is no need to log in every time. 

Quotes can be stored and revisited at a later date, thus ensuring subsequent bookings are quicker and easier. 

Previous bookings and searches are also displayed, allowing ease of repeat reservations.

It is very handy for all travellers - whether business or leisure - whose itineraries may not allow travel in and out of the same port. 

A ferry review section on the site allows clients to post their independent reviews of routes and ferry companies online, and along with the ‘Routes’ section helps the potential customer decide on a ferry company or destination they may not have experienced before.

AFerry continues to offer customers the popular routes from Dover and Portsmouth but also some of the top destinations in Europe such as St. Malo, Dublin, Bilbao and Amsterdam via Hook and Zeebrugge.

Also popular thanks to the fashion for staycations are UK islands like the Isle of Wight, the Isle of Man, and Scottish Isles.

Yellow Box

Aferry is the leading online ferry brand, which features real-time comparison technology for ferries, generating over 55 million unique visitors per year and over 3,000 bookings per day.

Founded in 1997, AFerry.co.uk has been an industry leader for nearly two decades and has strong relationships with ferry companies from across the globe.

Not only can AFerry.co.uk service all your UK ferry needs, but this handy site covers European, Asian and American routes too – over 2,000 routes around the world from over 150 ferry companies.

With apps for iPhone and Android, and a website optimised for mobile, tablet and desktop devices you can compare and book ferries from wherever you are with ease.

AFerry is currently nominated for the title of Europe’s Leading Ferry Website at the World Travel Awards.

Click here to vote.