Focus Page 377
How to measure your efficiency?
How can you measure the results of your revenue management strategy? Which KPI’s or Key Performance Indicators should you use?
Debunking the Elusive East - Online Travel in India
As an active online traveler living in India, I have had, if not a front row seat, at least a window seat with a pretty good view of the country’s vibrant, online travel sector.
Climate Witness: Blog Action Day
For many of us, the idea of a changing climate is just that, an idea, something vague, distant and unfortunately irrelevant. For Ursula Rakova, climate change is much more. It is the source of a disrupted life, a community displaced, a paradise lost.
Walt Disney Co Hires Apple and Steve Jobs for Store Makeover
The Walt Disney Co. has a neat plan for giving its stores an extreme makeover – turn each store into an interactive mini-theme park. And for this job, they hired someone who knows a thing or two about running stores which interact with shoppers - Steve Jobs, assisted by Apple’s retailing hotshots.
Japanese Travel Market Struggles to Keep Pace
The Asia Pacific travel industry has not completely escaped the ravages of the global recession. PhoCusWright’s Asia Pacific Online Travel Overview Third Edition highlights some markets that have performed quite well in 2009 and others that have suffered.
Tweetyourtrip - win a trip!
Voyage.tv is running a cool promotion using Twitter to drive traffic and awareness. The rules are simple: Tweet your perfect vacation to @voyagetv and become a follower. Every Friday, they announce a winner.
Travel industry gears up for the PhoCusWright Conference
This November, the travel industry is all set to be one of it’s own biggest customers, as hundreds of travel & tourism leaders and executives enjoy Orlando’s hospitality. The PhoCusWright Conference will be held at the Omni Orlando Resort at ChampionsGate (Nov 17-19, 2009).
United allows unlimited upgrades and goes after competition
United just announced that they will allow unlimited complimentary upgrades for all Mileage Plus elite members. Not only that, but in an email from United, they make the elite benefits of the Mileage Plus program pretty clear vs. the competition. We haven’t seen this aggressive of competitive positioning (by name, no less) from an airline in a long time - remember the Shuttle wars?
Kayak Opens Up Search Data to Everyone
Our friends over at hotelmarketing.com are reporting that Kayak has opened up their logs to the rest of us to see how and what people are searching for and on. We can’t tell how recent this development is since Kayak doesn’t seem to blog anymore (last posting was back in May!) and they haven’t issued a press release since May either but we don’t remember seeing it before now.
The Psychology of Twitter with Dr. Drew and Brian Solis | Brian Solis – PR 2.0
Excellent read! Personally, I subscribe to the theory and opinions expressed here about there being, as Dr. Drew puts it “no acquired narcissism”.
East Meets West: Australia and New Zealand
Australia and New Zealand combine to form one of the standout travel markets in the Asia Pacific region. Even in the midst of a global recession, PhoCusWright’s Asia Pacific Online Travel Overview projects Australia/New Zealand’s (ANZ) online travel market will burgeon to US$7.6 billion by the end of 2009 with a growth of 23%.
Ingredients of effective hotel revenue management
To apply revenue management in a hotel there are a few basic ingredients you will need. What are these basic requirements to be able to successfully yield and optimize revenue and profit of a hotel?