LATAM Airlines Group has launched an augmented reality tool as part of its mobile application, which enables passengers to check in advance if their hand luggage meets the dimensions of the cabin allowance.
The carrier is the first airline group in the Americas to implement this digital tool and is the only airline group to offer it on both Android and IOS devices – maximising access to the new service.
However, LATAM warned the tool is a reference and passengers’ hand luggage is still subject to revision during the boarding process.
“Passengers are at the heart of our business and we are constantly seeking ways to improve their travel experience with state-of-the-art technological and personalized solutions across our digital channels,” said Dirk John, vice president, digital, LATAM Airlines Group.
“This new feature is part of our commitment to offer more experiential options, which give passengers more control of their journey.
“The augmented reality tool provides will provide our passengers with a useful guide to check in advance whether their hand luggage meets onboard requirements.”