Icelandair launches Team Iceland Stopover ahead of FIFA World Cup
Icelandair has launched Team Iceland Stopover, a selection of 90-minute, football-inspired experiences curated by the Icelandic national team, free for all passengers to enjoy.
Following on from the country’s remarkable feat at the European Championships in 2016, Iceland has made it onto the ultimate sporting stage this summer in Russia and in doing so has become the smallest nation ever to qualify.
This is a unique moment in the country’s history and as long-standing sponsors of the team who have supported them on their journey from the beginning, Icelandair is celebrating their success and inviting passengers to follow in the footsteps of the players with specially-designed experiences for all of the family.
These 90-minute experiences highlight the pride of this unique country and the journey the players have embarked on in heading to the biggest tournament in football.
As befits a country that champions gender equality and the importance of youth training, Icelandair’s experiences provide travellers with an insight into the lives of both the men’s and women’s team players and Icelandic football history.
Just like the players time on the pitch, you can achieve a lot in 90-minutes, so it is time to make the most of it with an Icelandair Team Iceland Stopover.
Aron Gunnarsson, captain of Iceland men’s national football team commented: “When stepping onto the pitch, we know that as Iceland players we have a very special team spirit that stems from our Icelandic history.
“There are many uniquely Icelandic experiences and traditions that make us the team we are today and we welcome fans of football and beyond to come and find out more by taking a Team Iceland Stopover on their next transatlantic journey.”
Available from May until the end of June, these 90-minute activities cater to a range of traveller’s passion points, from culture to fitness and well-being.
To provide passengers with an authentic experience and local insight into football culture in Iceland, all experiences will be hosted by a ‘Stopover Buddy’, an Icelandair staff member who is passionate about Iceland and football and who takes pride in sharing their local knowledge and expertise.
Björgólfur Jóhannsson, president, Icelandair commented: “As proud sponsors of the national team, we are thrilled to celebrate their success this summer with our Team Iceland Stopover service.
“We are continually looking at ways to enhance our customer experience and hope that passengers will enjoy time well-travelled this summer through this value-added offering.
“Not only can our passengers find out more about the backstory of this legendary team, but we’ve worked with the players to personally design these experiences, allowing our passengers to follow in their footsteps.”