Discover Puerto Rico as revealed a new initiative to underscore the progress Puerto Rico’s tourism industry has made since Hurricane Maria.

As the one-year mark approaches and old imagery resurfaces in the news and in social media, local tourism and community members are rallying audiences everywhere, including news media, to #CoverTheProgress and share real-time Island imagery and the many milestones that have led the Island in one of the greatest comeback stories in tourism.

This initiative stemmed from the strong sentiment of the local community paired with reactions from recent travellers to Puerto Rico.

Tourism benefits everyone on the Island, and sharing the positive milestones achieved within the tourism industry will help continue to attract travellers – helping to drive the recovery forward.