Jumeirah Group has announced the first deal for its new contemporary lifestyle hotel brand, Venu, following the signing of a management agreement with Meraas Holding. The Jumeirah Group will operate the Venu Bluewaters Island Hotel together with adjoining serviced residences, which will be operated under the Venu Living brand. The Venu properties are expected to open in 2017 and will offer close to 300 hotel rooms and 119 serviced apartments.