TruTravels, a specialist operator offering group experiences for backpackers and fun-loving young travellers, has appointed travel specialist Hume Whitehead to handle its public relations activity in the UK and Ireland. With immediate effect, the agency will undertake a proactive consumer and trade PR campaign to raise the company’s brand awareness, drive visitation to the brand’s website and enhance the operator’s position as a leading provider of innovative, exciting and great value trips across some of the most amazing parts of Thailand, Cambodia and Indonesia.