NoMad Hotels, the group renowned for its sophisticated design, world-class dining, and immersive cultural programming, announces the promotion of Kristen Millar to Chief Brand Officer, as the group enters its next phase of international growth.

Hilton has acquired a majority controlling interest in Sydell Group to expand its NoMad Hotels brand globally, marking its entry into the luxury lifestyle hotel market. Led by founder Andrew Zobler, Sydell has created dynamic lifestyle brands, including NoMad, known for exceptional food and beverage offerings, interior design, and service. With plans for approximately 100 NoMad properties worldwide, Hilton aims to offer unique luxury experiences in sought-after locations, starting with the flagship NoMad London and future expansions.