FAB Group, a lifestyle and culinary venture created by UAE-based investment and development company, DEAL Holdings, launches today with the aim of leading innovation in hospitality, dining and brand development across the MENA region. Through the combination of a forward-thinking approach and exceptional local insight, FAB Group will launch popular boutique brands featuring Michelin-star talent from the UK and Europe across the region, while also creating immersive culinary and lifestyle experiences, elevating MENA’s position on the global hospitality map.