Atm 2025 News Page 10
Oman unveils Dhofar Khareef 2025 highlights at Arabian Travel Market
The Oman Ministry of Heritage and Tourism, in collaboration with Dhofar Municipality, officially announced the much-anticipated Dhofar Khareef 2025 season during a press conference held on the sidelines of Arabian Travel Market (ATM) in Dubai. The announcement was led by His Excellency Dr Ahmed bin Mohsen Al Ghassani, Chairman of Dhofar Municipality, and His Excellency Azzan bin Qasim Al Busaidi, Undersecretary for Tourism at the Ministry of Heritage and Tourism, highlighting Oman’s commitment to promoting one of the Arabian Peninsula’s most unique tourism seasons to the world.
Tourism leaders at ATM outline the investment strategies powering Middle East growth
Tourism and investment leaders have gathered at Arabian Travel Market (ATM) this week to discuss the critical role of strategic investment in unlocking the Middle East’s full tourism potential. During a session held yesterday on the event’s Global Stage, a high-level panel explored how government policies, innovative development and strong public-private collaboration are accelerating sustainable tourism growth across the region.
ATM 2025 explores food waste reduction as a catalyst for a circular economy in tourism
As travel companies face a growing array of challenges, from operational inefficiencies to increasing demand for sustainability, food waste has surfaced as an unavoidable issue within the travel and tourism industry. During the “What a Waste! How to Better Manage Food Waste in Tourism” session on the Future Stage at Arabian Travel Market (ATM) 2025, experts highlighted how operational inefficiencies, shifting consumer expectations, and the growing demand for sustainable business practices reshape hospitality management.
Global Leaders Convene at ATM Dubai To Explore AI and Data Intelligence
On the sidelines of the Arabian Travel Market (ATM) in Dubai, Mabrian Technologies and the Almawave Group co-hosted a high-level roundtable focused on the transformative role of data intelligence, Artificial Intelligence (AI), and Generative AI (GenAI) in the travel and tourism sector. The session created by the Global Travel and Tourism Resilience Council brought together 20 senior executives and thought leaders from across the public and private sectors for an invitation-only dialogue on the future of intelligent travel solutions.
GCC tourism strategies must encompass sustainability, social impact, and community engagement
As tourism destinations in the Gulf Cooperation Council (GCC) continue to grow, involving local communities in destination development has become increasingly vital for long-term success. Abu Dhabi’s Tourism Strategy 2030 aims for 39.3 million visitors per year, while Saudi Arabia’s Vision 2030 targets 150 million domestic and international visits, emphasising how tourism is being established as a key element of economic diversification throughout the region.
Premier Inn and The Digital Hotelier sign Strategic Sustainability-Focused Digital Partnership
In alignment with the UAE Green Agenda 2030 and shared sustainability goals, Premier Inn Middle East and The Digital Hotelier have signed a strategic digital partnership across the GCC. The agreement, announced during Arabian Travel Market (ATM) 2025 in Dubai, marks a major step forward in promoting environmentally responsible innovation in the hospitality industry. This partnership supports Premier Inn Middle East - a joint venture between the Emirates Group and Whitbread, known for its high-quality, high-value accommodation - in its commitment to sustainability, innovation, and operational excellence. By joining forces with The Digital Hotelier - one of the region’s leading pioneers in guest experience and hospitality technology - Premier Inn aims to digitise key guest services and back-end operations, reduce paper use, and enhance resource efficiency across its hotels in the Middle East.