Eric Cantona has launched Looking FC, a collection of football trips for passionate football fans to experience the world and its cities through its football communities.
The football legend made the move in partnership with travel start-up, Dharma.
“I love the kind of football that makes your heart pound and the stadium shake.
“Our idea was to create the most passionate football trips on earth, with charisma and soul.
“Everything today is optimised for price - we wanted to optimise for passion,” Cantona said.
Based on the Looking For documentary series produced by Cantona and his brothers (Canto Bros Production), each four-day trip claims to be uniquely crafted by Cantona himself.
The trips all culminate with a ‘game day’ experience seated in the passion section of iconic stadiums for big league and Champions League matches.
In the lead up to the game, the trips feature unique experiences such as fan chant workshops with superfans, street art walks with historians, and tactics briefings with leading journalists.
Manchester (United), Buenos Aires (Boca), Liverpool (Liverpool), Milan (Inter), Madrid (Real Madrid), Barcelona (Barca), Paris (PSG), Lisbon (Sporting) and Casablanca (Raja) are the nine trips that will be featured this season.
Images: Looking FC