Most airline passengers interact with an alliance before they realise one exists. The lounge access waiting at the other end of a long-haul flight. The frequent-flyer miles earned on a carrier they have never flown before. The ability to check baggage in London and collect it in Sydney despite travelling on multiple airlines with different owners, different liveries and different national identities. Today these experiences feel routine. In the late 1990s they represented one of the most ambitious experiments the aviation industry had ever attempted.

Raven, the aviation growth specialists, today launched the Customer Growth Index (CGI) at the 82nd IATA Annual General Meeting in Rio de Janeiro: a single, comparable rating of the digital experience that wins or loses airline bookings. The CGI scores carriers on four measures of airlines’ digital estates - speed, accessibility, booking flow and AI findability - and ranks each one against a bespoke competitive set matched by both business model and geography. In practice, this means a low-cost carrier is judged against comparable low-cost carriers in the same region rather than against a long-haul flag carrier or an operator in another market.

The Caribbean Tourism Organization (CTO) celebrated leading storytellers, broadcasters and digital creators from the U.S. and Caribbean during the annual Caribbean Media Awards Luncheon, a signature event of Caribbean Week in New York. Sponsored by The Bahamas Ministry of Tourism, the luncheon honored outstanding journalism and content creation that showcase the Caribbean's people, culture, environment and evolving tourism landscape.

Cape Verde's growing visibility on the international football stage, including recent success and qualification for the FIFA World Cup, is driving fresh interest in the Atlantic nation as a year-round holiday choice, according to UK specialist operator Cape Verde Experience. With increased global attention on the islands the operator says more travellers are looking beyond Cape Verde's well-known beach offering and discover its wider appeal, including volcanic landscapes, Creole culture, live music, hiking and island-hopping experiences.

On 2 June, Atout France was pleased to unveil the 2026 collection of France's Palace hotels, an exclusive selection of properties that embody the excellence of French expertise in hospitality. This prestigious distinction, above five star, was re-awarded for the first time in seven years. Recognized for the unique experiences they offer their guests, these flagship establishments of French hospitality now total 33, including six new additions for 2026.

Adriatic Luxury Hotels has announced the reopening of Villa Argentina and Villa Orsula, welcoming guests from August 2026 following the transformation of two of the city's most recognisable coastal properties. Positioned beside Dubrovnik's historic city walls and overlooking Lokrum Island, the Adriatic and the Old Town, the neighbouring hotels return with renewed interiors, expanded outdoor spaces and a reconfigured layout designed to maximise light, views and privacy.