Voyage Privé appoints online marketing manager
Voyage Privé, the leading members-only travel club, has appointed Stuart Brann as Online Marketing Manager.
A graduate of Bristol Business School, Brann brings extensive knowledge and experience of both on and offline marketing channels to the team at Voyage Privé.
Brann moves from The Motley Fool, where he was responsible for all direct response marketing, and previously held key marketing roles at Fish4.co.uk and Future Publishing.
A pivotal appointment for Voyage Privé, Brann will focus on driving the company’s direct response marketing strategy, to further accelerate the brand’s growth in the UK. The company currently has over 400,000 members in the UK, a tenfold increase on last year, with a target of 750,000 members by the end of 2011.
This week the company launched its first television advertising campaign in the UK, with a 30 second ad airing across Channel 4’s digital portfolio over the next four weeks.
“I’m delighted to be joining Voyage Privé at such a crucial time in the company’s development.” says Brann.
“The flash sale model is gaining momentum in the UK and Voyage Privé is leading the way in the travel industry; I’m looking forward to building on the brand’s success and further boosting membership.”