With a projected 100 new developments in the pipeline, Saudi Arabia is now the largest hospitality projects market in the Middle East and North Africa. According to the February 2014 STR Global Construction Pipeline Report, the MENA region’s hotel development pipeline includes 504 hotels totalling 122,631 rooms, of which Saudi is leading the market, reporting the planning and construction of 17,135 rooms at present.

In this dynamic backdrop, regional hospitality industry professionals saw an impressive opening day at The Hotel Show Saudi Arabia 2014 on Monday, given the Kingdom’s lucrative hospitality industry. Taking place at the Jeddah Centre for Forums and Events, the event showcases new innovations, services and solutions to support the Kingdom’s buoyant market.

“We had an encouraging opening day here in Jeddah,” commented Christine Davidson, event director, The Hotel Show Saudi Arabia. “The positivity in the industry here is fuelling significant business opportunities and discussions.”

With more than $93 billion worth of opportunities in the Saudi hospitality sector over the next five years, The Hotel Show Saudi Arabia provides a common platform for suppliers to present the latest products and buyers to source the very best from across the local, regional and international market.

LG’s Regional Sales Manager B2B, Ayham Alolabi, saw this year’s edition of The Hotel Show Saudi Arabia as a launch pad for new innovative technologies, while providing a platform for existing players in the region’s burgeoning market. “We are extremely happy with the support received at this year’s Hotel Show, and will be joining again for the 2015 edition,” he added.