Hilton has named Greg Hartmann as senior vice president - luxury, lifestyle, resort and corporate development.

He previously led the strategic advisory and asset management services practice as managing director for the Hotels & Hospitality Group in North America for Jones Lang LaSalle for the past six years.

Hartmann will report to Ian Carter, president, global development, architecture, design and construction, Hilton.

“We are extremely excited to have Greg join our team,” said Carter.

“He has a deep understanding of the luxury market and extensive experience working with institutional owners and advising them on brand selection.

“His knowledge of the competitive positioning of all hotel brands, his relationships within the industry and his unique perspective will be a valuable asset to Hilton.”

In his role at JLL, Hartmann led a team responsible for asset managing hotels across the Americas including brands such as Hilton, Marriott, Four Seasons, Hyatt, Sheraton, St. Regis, Viceroy and Fairmont. 

“I am honoured and excited to join Hilton at a very exciting time in the industry,” said Hartmann.

“Hilton’s portfolio is the best performing and fastest growing in the business, and I am eager to work with the team to continue expanding the company’s footprint in the luxury and lifestyle segment and strengthening its competitive position around the world,” Hartmann continued. 

Hartmann is considered one of the foremost industry experts on hotel development and investment.

He has specialised in hotel and real estate counselling, development, feasibility, valuations, asset management, and competitive hotel and corporate analytics, including branded and independent multi-property portfolios ranging from ten to more than 600 hotel portfolios.