Expedia has launched a new loyalty program optimized to help small businesses in the United States save money and reward employees for business travel.

Expedia+ business provides small businesses with a dedicated travel site, through which they can view employee itineraries, monitor spending and manage company rewards. Employees benefit as well – they will automatically be enrolled in the +silver tier of the Expedia+ rewards program.

Expedia+ business allows companies to earn a $100 hotel coupon for every 10 hotel nights booked, including those booked in the Expedia app and regardless of who in the company makes the booking. This hotel coupon can be used by the company immediately, saved for future travel or given as a gift to an employee for personal leisure travel. Small business owners will find an easy-to-navigate online tool that simplifies expense and trip planning for all company travel.

Members of Expedia+ business and their employees are also enrolled in the Expedia+ rewards program and are automatically upgraded to +silver tier, which includes access to perks such as priority customer service and free hotel amenities at more than 900 +VIP Access hotels. In addition to the Expedia+ business program for small businesses, also in the Expedia, Inc. family is Egencia®, which offers businesses an integrated approach to managed travel.

According to the December 2014 Phocuswright U.S. Online Travel Overview, online leisure/unmanaged business travel represented 43% of the total US travel market in 2013. Additional analysis from Expedia indicates that business travelers in the US have the opportunity to save up to $4,512 annually, per employee, when booking travel using Expedia+ business.

“The total US online travel market is a $145 billion business* and unmanaged business travel makes up roughly 25% of that, which is a $36 billion opportunity,” said David Doctorow, chief marketing & strategy officer and SVP, global marketing, Expedia. “Small businesses are looking for clarity when it comes to travel, and this program provides it. Expedia+ business offers tools that are typically reserved for much larger businesses, at no cost. This is especially important as businesses are looking for smarter ways to position themselves competitively and manage their bottom line.”