Emirates has unveiled the design and visitor experience concepts of its pavilion at the upcoming Expo 2020 in Dubai.
The pavilion’s design and visitor experience will utilise interactive technologies and design-thinking focusing on the future of commercial aviation.
The carrier - premier partner and the official airline of Expo 2020 - has already broken ground on the pavilion, where construction began in March.
Sheikh Ahmed bin Saeed Al Maktoum, chairman and chief executive, Emirates Airline, said: “We are incredibly proud to unveil the first details of the Emirates pavilion today, which celebrates the themes of Expo 2020 Dubai.
“The aim for our pavilion is very much in line with that of Expo 2020 Dubai, to stimulate connections, create experiences and foster creativity and innovation, inspiring a commitment for a better future.
“The forward-thinking experiences will highlight the best that is yet to come in aviation, and will be a platform to showcase how important mobility is for the world today and in the future.”
Taking place from October 20th, 2020, until April 10th, 2021, Expo 2020 Dubai is a must-attend event for visitors with an array of unique experiences at 190 country pavilions, and a packed entertainment programme with daily live events, parades, music and cultural festivals, inspiring talks and workshops and more.
Food lovers and gourmands looking for innovative dining concepts will be able to sample cuisines from every corner of the globe, with over 200 dining experiences from casual food truck concepts to fine dining, and 34 ‘never seen’ before food concepts in Dubai.
Guided by the three themes of Expo 2020 Dubai: mobility, opportunity and sustainability, the Emirates pavilion was designed to reflect the dynamic lines of aircraft wings ready to take flight.
The 26 slanted architectural fins that cover the entirety of the pavilion will hold over 800 metres of LED lights to create multi-sensory effects and movement across the structure, showcased by lightshows during every night of Expo.
The latest fabrication technologies, building techniques and sustainable design elements will be used such as integrated solar arrays, sustainable off-site construction, responsive solar shading and a verdant landscape on both the inside and outside of the pavilion.
The 3,300 square metre three-storey multi-function structure will be located in close proximity to the United Arab Emirates pavilion and within walking distance of the Al Wasl pavilion, the epicentre of the Expo 2020 Dubai site.
The interior includes an enclosed floor plan which allows natural daylight to enter the space, reducing energy consumption.
Experiential content will take centre stage, encouraging interaction throughout the visit.
The second floor of the pavilion will house an auditorium for speaker sessions and industry events, and the third storey houses a dedicated skygarden for visitors to enjoy the natural surroundings and green, open spaces.
It is estimated that 70 per cent of visitors to the Expo 2020 Dubai will travel to the event from other countries over the six-month event, and Emirates’ network of 158 destinations in 86 countries will help facilitate that mobility and support the Expo in attracting 25 million visits through its marketing channels.
Take a look at some shots of the new pavilion here or take a video tour below: