hotel.de adds rich media content
Leonardo Media has signed a distribution agreement with hotel.de AG - parent company to TravelRes in the UK.
Under the agreement, Leonardo will provide hotel.de with a customized delivery of static image content for more than 65,000 hotels.
David Elton, Leonardo chief executive officer, welcomed hotel.de as a distribution partner. Commenting on the agreement, he said, “Visual content is now crucial for online hotel distribution and by broadening our network and range of Web-based channels, and including a major partner like hotel.de, Leonardo ensures that the hotel companies it serves - over 155 top global hospitality Brands are reaching the most consumers possible with high quality visual representation - all of which ensures growth in bookings and revenue.”
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Reinhard Wick, Chief Sales Officer of hotel.de AG is pleased with this co-operation: “With Leonardo we managed to acquire one of the most renowned suppliers for high-quality digital content in the travel industry. Naturally our customers expect meaningful pictures when selecting a hotel. By directly accessing Leonardo’s central database, we are now in the position to meet this desire even better. The interface to Leonardo means a considerable added value to us as well as to our booking customers. “
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