bmi is to launch two flights a day between London Heathrow and Jersey.The island has been without direct links to Heathrow since 2001 and bmi
expects considerable demand for both point-to-point and onward
connecting passengers.

The new bmi link will offer a full-service operation with products and
fares to suit both economy and business class passengers.

Nigel Turner, bmi chief executive officer, said: “We are delighted to be
re-establishing direct air links between Heathrow and Jersey. We have a
long history and association with the island and recognise the
importance in it having direct links into the world’s busiest
international airport. The States of Jersey authority has been extremely
positive about an airline with the reputation and history of bmi serving
this vital air link.

“We anticipate considerable demand for our full-service operation and
will be offering a range of products, services and fares that will
appeal to business and leisure travellers alike.

“As well as point-to-point traffic, passengers will be able to take
advantage of a wide range of connecting bmi services at Heathrow in
addition to those of other members of Star Alliance, the world’s leading
airline network. Passengers will also be able to become members of our
diamond club frequent flyer scheme and qualify for a wide range of
benefits.

“We have a clear strategy of bringing much needed competition to new
destinations, improving our overall yields and serving routes where we
see growth potential. Heathrow to Jersey provides us with an ideal
opportunity.”
——-