TravelCLICK, a leading provider of e-commerce solutions for hotels, today announced an agreement to provide Amadeus with the ability to offer preferred placement to its hotel clients. The solution, called Amadeus Instant Preference, will guarantee subscribing hotels prime position towards the top of the display of the world’s leading travel distribution system.
“This agreement strengthens our partnership with Amadeus and expands our offering to hoteliers worldwide,” said Richard W. Gray, Chairman of TravelCLICK. “We are excited to bring Amadeus Instant Preference to the marketplace. We ensure the benefit of preferred placement by limiting the number of subscribers per city, so hoteliers can be sure that their property will be given prime placement in the search results.”

According to research, the majority of hotel bookings are made from the top one-third of screen displays. In this way, a tool, which ensures that hotels are displayed towards the top of the display, like Amadeus Instant Preference, can increase GDS bookings for that hotel by up to three times.

“Amadeus Instant Preference allows our hotel providers to market their properties directly to Amadeus’ 347,000 points of sale around the world,” said David Jones, Executive Vice President, Commercial of Amadeus.

Amadeus Instant Preference offers hotels six-month or annual participation options and is available for purchase through TravelCLICK. For more information or contact details, go to http://www.travelclick.net/ .
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