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Newmarket International Unveils Delphi BITM Solution

Newmarket International Inc. is pleased to announce the development of Delphi BITM, a Business Intelligence solution that allows Delphi users to more easily and efficiently store, mine and analyze customized business-critical data—delivering better information to drive better results.“Hotel owner/operators and guests have long endured the challenges of information overload as well as incomplete or outdated information when trying to make better decisions faster. Delphi BI is a Business Intelligence solution designed and proven to help hotels, chains and management companies extract data from their Delphi applications and turn it into valuable decision-making information,” said Sean O’Neill, President & CEO of Newmarket, whose business solutions help nearly 4,000 properties in 60-plus countries better market and manage 140 million square feet of meeting/function space and hundreds of thousands of guestrooms every day.

“Delphi BI delivers better Business Intelligence, which means better business decisions and improved bottom lines,” O’Neill said. “Delphi BI keeps the people who need to know ‘in the know’ by storing, dissecting, packaging and distributing Delphi Business Intelligence exactly as needed, when needed, so operators can better measure and manage their information and human resources as well as their physical assets.”

“With customized Business Intelligence accessible in detailed online and offline reports and analysis, Delphi BI users make better, timelier business decisions and are better equipped to measure and manage their business performance in real time,” O’Neill said. “Companies such as Hilton Hotels Corp., the Ritz-Carlton Hotel Co. and Destination Hotels & Resorts are just a few of the world-class companies already tapping into Delphi BI. We expect thousands of other Delphi clients to follow suit and take their operations to the next level in the coming months.”