Le Méridien Group announced today at the Arabian Travel Market 2004, a strategic partnership with myTravelChannel.com (MTC) that promises exciting packages and promotions for the general public in the UAE and GCC region. Now, visitors to myTravelChannel.com will be able to take advantage of special deals which combine Le Méridien hotels and well-renowned airlines giving residents of the Middle East greater opportunities to experience the Le Méridien brand at exotic locations such as Thailand, Mauritius, Bali & Sardinia, at amazing prices.

“People are savvy and know where to go to get the best deals nowadays. myTravelChannel.com has had over 7 million visitors to their site since its launch in January 2003, thus we felt that our partnership with MTC.com is an excellent avenue to expose the Le Méridien Hotels & Resorts to a wider audience,” said Russel Sharpe, Vice President Sales, Middle East & West Asia, Le Méridien. During ATM, myTravelChannel.com has signed deals with the following Méridien hotels, Le Méridien Commodore (Beirut); Le Majd Méridien Makkah; Le Méridien Kuala Lumpur; Le Méridien Jakarta; Le Méridien Cyberport (Hong Kong); Le Méridien Bali and Le Méridien Etoile (Paris).

With a selection of some of the best Le Méridien destinations on offer, and the promise of a European flavour and French flair, the packages are highly desirable. “It is vital for myTravelChannel.com to provide our customers the best for less whilst striving to create attractive offers. Our partnership with Le Méridien Hotels & Resorts mirrors this objective, allowing us make more easily accessible their high quality service and distinctive style synonymous with the brand,” said Simon Lewis, Manager, E-Ventures Group.

myTravelChannel.com, the Middle East and Africa’s leading travel website, draws on over 500 airlines, 50,000 hotels, and 750,000 cars available for hire worldwide, combined with key partnerships with leading organisations including Emirates Holidays, Dnata Holidays, Kanoo Holidays, KLM Royal Dutch Airlines, Lufthansa, Royal Caribbean International Cruise Vacations and Holiday Autos to broaden choice for the travelling public.

Any traveler in the region booking their airline package with myTravelChannel.com could save as much as 8% on rates offered by other travel agents or going direct. Special Le Méridien offers will feature on the myTravelChannel.com website, whereby visitors to this site will get access to a toll free booking number and e-mail for any enquiries and they will be handled by a 24 hour Le Méridien Middle East & West Asia (MEWA) call centre.
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