Golf in Saudi has swiftly evolved from a niche pursuit into one of the country’s fastest-growing sports, powered by world-class facilities, a growing tournament calendar, and global recognition. With cutting-edge courses set against diverse landscapes, Saudi is emerging as a destination where the game meets excellence. Driven by significant investment and international attention, the sport is attracting elite players and fans from around the world. Hosting major tournaments such as the Saudi International and LIV Golf, Saudi has solidified its place on the global golf map - with renowned names like Ian Poulter, Brooks Koepka, Bryson DeChambeau, and Dustin Johnson among the regulars on its courses.

GO7, the growth platform for airlines, has today announced that Sell-more-seats© (SMS), its IATA-compliant passenger service system (PSS), has re-entered the market. This follows a strategic pause in new airline onboardings while SMS was integrated into GO7’s refracted architecture. The system, which holds the IATA two-letter code “W1,” is designed to streamline inventory management, reservation, and ticketing processes while facilitating codeshare with full-service carriers. Since re-entering the market, SMS has supported the launch of Swedish virtual airline Brommaflyg, a carrier focused on restoring essential air connectivity between Visby (the Isle of Gotland) and Stockholm Bromma Airport for Gotland’s residents and businesses.

San Diego set the stage for a lively opening to The Phocuswright Conference 2025, where more than 600 travel leaders debated the industry’s next chapter. Across sessions, one theme rang clear: AI is no longer a future disruptor, it’s a present reality – but loyalty, trust, and human connection remain the anchors. From OTAs morphing into financial institutions, to TikTok and Reddit defending the value of authentic recommendations, to hoteliers wrestling with fragmented systems, the conference spotlighted both the promise and the pitfalls of technology in travel.

After a year defined by glittering galas, record-breaking participation, and a renewed spirit of discovery, the world’s travel elite now turn their attention to the ultimate highlight of the tourism calendar: the World Travel Awards 2025 Grand Final Ceremony, set to take place on December 6th in the majestic Grand Hall of Exhibition World Bahrain.

Emirates capped off a successful Dubai Airshow week, announcing major commitments to expand its fleet, unveiling plans for the latest cabin products and technologies, and forging strategic partnerships to bolster the UAE's capabilities as an emerging aerospace hub, demonstrating confidence in long-term growth. The airline's largest-ever display of Airbus A380, A350 and Boeing 777 aircraft attracted over 82,000 visitors throughout the week, with over 15,000 experiencing Emirates' Starlink high-speed Wi-Fi aboard the Emirates Boeing 777. The airline announced a series of strategic initiatives that support its ambitious plans and Dubai's D33 goals:

Amid the pavilions of the Dubai Airshow, TransFuture Aviation CEO Bai Zhiliang, China's eVTOL pioneer, presented a bold vision for the next era of flight. With the unveiling of its Honghu fully tilt-rotor eVTOL and a comprehensive roadmap for global urban air mobility, the company positioned itself at the forefront of the emerging low-altitude economy.