Think outside the box: Creative email campaign from CTC
Check out this clever email campaign from the Canadian Tourism Commission. CTC used a simple technology (email) and stretched the boundaries of what you might expect. Usually forcing folks to use a scroll bar is way off limits, but this little email was fun,creative, and inexpensive.
Check it out online to get the whole experience:
http://newsletters.canada.travel/ca/localsknows_nov2009/mailer-en2.html