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Alsimrah Ramadan Tent brings culture, cuisine and digital innovation to Aljada, Sharjah

Aljada, Sharjah - Alsimrah Ramadan Tent

Aljada, Sharjah’s flagship lifestyle destination developed by Arada, has become home to one of the emirate’s most significant Ramadan experiences with the arrival of Alsimrah, the largest Ramadan tent in Sharjah. Located within the vibrant mixed-use district, the venue combines traditional Emirati hospitality, large-scale dining and cultural programming with modern technology, creating a unique gathering space during the Holy Month.

Inspired by the Emirati tradition of “Simrah”, where families and friends gather together under the night sky to share food, stories and conversation, Alsimrah has been designed to recreate that sense of warmth and connection in a contemporary setting. The tent first launched during Ramadan 2025 and has since grown in scale and popularity, returning with expanded capacity and enhanced experiences.

A large-scale Ramadan destination
The venue is designed to accommodate up to 590 guests, making it the largest Ramadan tent in Sharjah. The expanded structure includes a mezzanine floor and outdoor seating areas, allowing for large family gatherings, corporate events and group bookings throughout the Holy Month.

Dining lies at the heart of the Alsimrah experience. Guests can enjoy a 40-metre Iftar buffet featuring a wide selection of Emirati and Middle Eastern dishes alongside international favourites. Iftar is priced at AED220 per person, including Ramadan beverages, while children aged 7–12 dine for AED110.

The evening continues with a Suhoor buffet priced at AED175 per person, offering live cooking stations and a curated menu of traditional dishes. For guests seeking a more private setting, the venue also offers VIP Majlis seating for up to 12 people, with a minimum spend of AED3,500. Special packages are available for corporate clients and larger groups.

Beyond dining, Alsimrah delivers a rich cultural programme designed to reflect the spirit of Ramadan. Guests can experience traditional storytelling sessions, live Oud and Qanun music performances, Arabic calligraphy demonstrations and henna artistry, creating a lively yet authentic atmosphere that celebrates regional heritage.

The venue also includes a dedicated prayer area with ablution facilities, hospitality reception services and valet parking, ensuring comfort and convenience for visitors throughout the evening.

Located in Sharjah’s largest lifestyle development
Alsimrah is situated within Aljada, Sharjah’s largest mixed-use development and one of the emirate’s most ambitious urban projects. Developed by Arada, the district combines residential communities, retail, entertainment venues, hospitality and cultural attractions, positioning itself as a central social hub for residents and visitors alike.

During Ramadan, Aljada transforms into a vibrant gathering point for families and communities across Sharjah and the wider UAE, with Alsimrah serving as a focal point for evening events and celebrations.

Visitors travelling to Aljada for the experience can also take advantage of accommodation packages from Nest Hotel, located within the district. Ramadan packages start from AED460 per room per night, including either Iftar or Suhoor at Alsimrah. Guests staying two nights or more can also receive a 15 percent discount, while raffle draws during Ramadan offer the chance to win a complimentary stay with breakfast.

Bringing Alsimrah online through immersive technology
While the physical tent offers a traditional Ramadan gathering space, technology is also playing a key role in showcasing the venue to a global audience.

Virtual World Internet, a digital media and immersive technology specialist, has created a full virtual tour of the Alsimrah Ramadan Tent using Matterport technology. The advanced 3D capture system allows the entire venue to be digitally scanned and converted into a high-resolution virtual “dollhouse” model, enabling viewers to explore the tent online.

The Matterport system captures the environment using specialised cameras that generate detailed spatial data and imagery. Once processed, the venue becomes a fully interactive digital environment where users can zoom in, navigate through spaces and move room by room, just as they would if physically walking through the location.

The result is an immersive virtual experience that allows potential visitors, partners and event organisers to explore Alsimrah remotely.

 

The benefits of virtual tours
Virtual tours are becoming an increasingly powerful tool in tourism and hospitality, allowing destinations and venues to showcase their spaces to audiences around the world without requiring them to travel.

Through the Matterport-powered model of Alsimrah, viewers can:
• Explore the entire Ramadan tent layout in 3D
• Navigate through dining areas, VIP Majlis spaces and cultural zones
• Zoom in to examine interior design details and seating arrangements
• Experience the venue from anywhere in the world using a smartphone, tablet or computer.

For event organisers and corporate clients, the virtual tour also offers a practical planning tool. Groups considering hosting private gatherings or corporate events can evaluate the venue’s layout, seating capacity and design before making reservations.

From a tourism perspective, the technology helps promote Aljada and Sharjah internationally, allowing travel planners, media and visitors to discover the experience remotely.

Virtual World Internet is helping hospitality and tourism businesses showcase their venues in a powerful new way through immersive Matterport-powered virtual tours. By creating highly detailed 3D “dollhouse” models and interactive walk-through experiences, hotels, resorts, restaurants and event venues can allow potential guests to explore their spaces remotely from anywhere in the world. These digital tours enable customers to visualise rooms, amenities and event layouts before they arrive, increasing confidence and driving bookings. For hospitality brands looking to stand out online and reach a global audience, Virtual World Internet provides a cutting-edge solution that brings your venue to life digitally. To discover how a virtual tour can elevate your property’s marketing and sales potential, visit Virtual World Internet today and book your immersive tour experience.

Virtual Sharjah is an immersive digital platform created by Virtual World Internet that allows users to explore the emirate of Sharjah through interactive 360-degree virtual tours. The platform showcases many of the city’s cultural, heritage and tourism landmarks — from the Heart of Sharjah historic district and Sharjah Fort to museums, souks and waterfront attractions — enabling visitors to experience the destination remotely. Designed as a virtual gateway to the emirate, the site combines panoramic imagery, curated insights and travel information to help users discover where to stay, what to see and how to connect with Sharjah’s culture and heritage without needing to be physically present. 

Blending tradition with innovation
By combining cultural programming, large-scale hospitality and immersive digital technology, Alsimrah reflects a broader trend within the region’s tourism sector: blending tradition with innovation.

Ramadan tents have long served as social spaces across the Middle East, where communities gather to break the fast and spend time together during the Holy Month. At Aljada, that tradition has been reimagined on a larger scale, incorporating entertainment, hospitality and digital storytelling.

With its growing popularity, cultural experiences and global digital accessibility through virtual tours, Alsimrah is quickly establishing itself as one of Sharjah’s signature Ramadan experiences, bringing together residents, visitors and international audiences in celebration of the season.

To reserve your table at Alsimrah this Ramadan, visit www.alsimrah.com/ramadan