On the Beach launches summer ad campaign
On the Beach is launching a new summer 2022 TV campaign, created by Quiet Storm and debuting on Christmas Day.
Focusing on the unapologetic joy and excitement that comes with holidaying abroad, the campaign also launches brand new, compelling customer offers from On the Beach: free fast track security with all package holidays, and free airport lounge access with all four- and five-star bookings.
Set to the soundtrack of the Andy Williams’ Christmas classic, the Most Wonderful Time of the Year, the campaign is an unreserved celebration of holidays and their place as the true highlight of our year, and features re-worked lyrics to match.
The TV and online ads focus on a family filled with joy and excitement.
But as the music kicks in, we soon discover that this is not another Christmas ad, and that the family’s delight is sparked by the fact that they have booked their summer holiday with On the Beach.
Take a look above.