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NY-LON in joint marketing campaign

NY-LON in joint marketing campaign

16 September 2009 Tourism News

London and New York will move a step closer following the announcement of an advertising deal to boost tourism between the two cities. The two-year deal will involves each city giving the other advertising space – on bus shelters in NYC and on the tube in London. Tourism bodies Visit London and NYC & Co. have also agreed to share best practices and help each other out with events.