Nyc & Company News
NYC & Company announces partnership with Booking.com
NYC & Company, New York City’s official marketing, tourism and partnership organization, today announces a new partnership with Booking.com—the world’s largest accommodation booking site—to increase tourism and generate additional hotel bookings to the nation’s number one big city tourism destination.
NYC & Company releases industry overview
Emily K. Rafferty, Chairman of the Board of NYC & Company and President of The Metropolitan Museum of Art, and George Fertitta, CEO of NYC & Company, have announced the release of “New York City Tourism: A Model for Success,” the first-ever official report on New York City’s tourism industry.
New York makes play for British visitors
NYC & Company, its long-standing partner American Express and Brand USA are launching a major out-of-home, digital and social media campaign to encourage Brits and their families to travel to New York City this summer. The campaign, under the banner New York Summer, represents an estimated total media value of $1.1 million and marks the first time NYC & Company and American Express have partnered on an international promotion.
Christopher Heywood, Senior Vice President, Communications, NYC & Company
Christopher Heywood, Senior Vice President, Communications, NYC & Company, speaks to Breaking Travel News at ITB Berlin 2013.
Christopher Heywood, vice president of communications, NYC & Company @ WTM 2012
Christopher Heywood talks to Breaking Travel News at World Travel Market 2012
Largest tourism volunteer program to be hosted in NYC 2013
Mayor Michael R. Bloomberg, NYC & Company and Tourism Cares today announced that New York City will host the largest tourism hospitality and tourism volunteer organization in the country next Spring. The 10th Anniversary of Tourism Cares for America’s Give-Back Project will be held May 30-31, 2013. Hundreds of global tourism and hospitality professionals will visit the City and participate in volunteer projects to improve Brooklyn and Queens.
NYC & Company: Experience New York City’s holiday season like a local
NYC & Company, the City’s official marketing, tourism and partnership organization, is encouraging visitors to take advantage of the holiday season’s hidden treasures, in addition to the well-known events throughout New York City’s five boroughs.
NYC & Company announces dates for Broadway Week
Broadway Week Fall 2012 will return to New York City from 4th – 16th September 2012, offering two-for-one tickets to 19 popular Broadway shows. Returning for the fourth time, Broadway Week will also offer an extra incentive – a free dessert with a ticket stub from one of the participating productions. More than 25 restaurants in the Theatre District will offer the dessert deal, including Abboccato Ristorante, db Bistro Moderne, E&E Grill House, Glass House Tavern, The Lambs Club, La Silhouette and Oceana.
Black to direct NYC European MICE sales and marketing
NYC & Company, the official marketing, tourism and partnership organisation and convention bureau for New York City, has promoted Hills Balfour’s Paul Black to direct its European sales and marketing activity within the meeting and events industry. Jerry Cito, NYC & Company’s first vice president of convention development, commented: “Europe remains a key market for New York City for meetings, incentives, conferences and events and so we are keen to enhance our presence further, under the direction of Paul Black.”
NYC & Company and São Paulo Tourism extend cross-promotional partnership
NYC & Company, New York City’s marketing, tourism and partnership organization, and São Paulo Turismo, São Paulo’s tourism board, today extended a cross-promotional agreement to boost travel between the two cities through 2013. As part of the agreement, which was originally signed in March 2011, both destinations will continue to exchange marketing, online, social media and communications assets as well as best practices in an effort to boost travel to their respective markets.
Brooklyn Botanic Garden named culture spot for June
NYC & Company, New York City’s marketing, tourism and partnership organization, named the Brooklyn Botanic Garden its Culture Spot pick for June.
New York City looks to generate $70 billion in tourism
Mayor Michael R. Bloomberg and NYC & Company today announced that New York City has set a new goal to generate $70 billion in economic impact from travel and tourism by 2015. Building on a new visitation goal to attract 55 million visitors in this same time period, NYC & Company continues to expand its efforts with particular focus on attracting international visitors, who account for 50 percent of direct tourism spending.